We are the big data & tech company for the mass market
m.Paani is the first loyalty & data company focused on the mass-market consumer and unorganised retailer. Our loyalty platform increases business to m.Paani retailers and rewards loyal shoppers, while providing powerful data-driven insights and personalised relationship channels for brands.
Leveraging the value of loyalty
We partner with corporates & local retailers/kiranas to connect mass market consumer spending with m.Paani rewards.
Business with purpose
Our dream is to empower our members & our small business partners to achieve their aspirations.
India’s first mass-market data, loyalty and marketing platform.
m.Paani connects brands directly to mass-market consumers with real time intelligence with India's first and only loyalty, marketing and data analytics platform.
Loyalty Program Strategy & Development
Developing the right program for corporate & small business partners
Full Program Management
End-to-end loyalty program management
Understand program impact and identify opportunities
Advanced Customer Intelligence
Truly understand your customer with m.Paani’s unparalleled data and analytics
Reach the right customer with the right campaign at the right time
Founder and CEO
Former peace negotiator, professional squash player, nonprofit leader. Believes in beautifully designed products and hard work.
Secret weakness: Lemonade & chocolate chip cookies (combined!)
Former economic litigation consultant, startup strategist & emerging market specialist. Loves nurturing creative ideas, marathons and practicing her horrible Hindi
Little known fact: Wrote her high school thesis on LOTR (dork alert!)
Tech & product development aficionado with a sweet spot for startups, especially after building his own. Loves mentoring & growing tech teams, cross functional communication and matching socks (strange for an engineer, we know!).
Also known as: Peter Pan
Head of Sales
Strong sales background with a natural inclination for providing good service. Enjoys team building, reading and the thrill of selling new innovative products.
Secret Power: Cat Whisperer
Analyst at Deutsche Bank, IIT Madras grad, numbers freak. Likes a good regression and the number 1729.
Alias: Math boy or Big hair
Studied Social Cognition at UCL, loves to apply behavioural science everyday. Loves meeting m.Paani members & partners, narrating stories and has a habit of laughing uncontrollably.
Alias: Happy Tab or Babushka
Full Stack Developer
Python wrangler who loves to learn new technologies, passionate about having a positive impact on the world. Cricket fanatic and office candyman.
Secret love: Bollywood ballads
Former loyalty program product manager at a major bank, now at m.Paani. Passionate about social business, expanding her mind and getting things done!
The secret behind her success: Dettol
Full Stack Developer
Coding cowboy, has a penchant for startups and building cool things. Enjoys tech blogs & a good game of table tennis.
Sucker for: Butter Chicken div>
Senior Android Developer
Android development enthusiast interested in connecting to as many users as possible to make their daily life chore simpler and exciting..
Loves: Indian Airforce div>
Business Development Lead
Former bank analyst & IIT Bombay grad. Loves out of the box thinking, swimming and excel.
Little known fact: Her parents were going to name her after Rahul Gandhi (luckily she was born a girl!)
Operations Assistant Manager
m.Paani Cheerleader extraordinaire. Nothing makes her happier than her son, serving m.Paani members & dancing.
Secret talent: Impersonations (don’t get on her bad side!)
Former business analyst at an international retail management company.
Loves: Trekking, football and music.
Senior Fullstack Developer
Former Sr. Software Developer, enthusiast in Open Source and Python Development.
Crazy fan: of Dragonball Z, Marvel and D.C comics.
Full Stack Developer
Hard core developer who loves automating everything.A stickler for clean code.
Loves: Python,coding,coding coding... and fassos roll
Burgeoning Android Developer, constantly trying to expand his knowledge and expertise in the field of technology.